Интернет-магазин My-shop.ru
Акции   
Персональный раздел v
   Доставка    Оплата    Скидки    Форум    Помощь
для Москвы  +7 (495) 638-53-38
бесплатно для РФ  +7 (800) 100-53-38
 
0
ХИТЫ 2017 ГОДАДо конца лета — скидки на модные игрушки и беговелы, а также на популярные товары для сада и огорода!СКИДКА 20%
One Click: Jeff Bezos and the Rise of amazon.com

One Click: Jeff Bezos and the Rise of amazon.com

Автор/составитель: Brandt Richard L.
Издательство: Penguin Group

Buy now with one-click. Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and founder Jeff Bezos, a man described as both a 'happy-go-lucky mogul' and a 'notorious micromanager'. His high energy, passionate approach to retailing has driven Amazon to the top. Jeff Bezos is smart. Originally a computer geek, he had the vision to capitalise on the untapped online market for books. He's also a calculating machine who creates 'deal-flow' charts for every major decision, from what business to create to how to choose a spouse. One Click explores what makes Bezos Bezos. Through detailed research and interviews with Amazon employees, competitors and observers, Richard Brandt has deciphered how Bezos thinks, what drives his actions and how he makes his business decisions. Amazon.com was waiting to be discovered. It took Bezos' unique character and strategy to make it happen. Anyone in the business world can learn from his reinvention of the retail landscape.

нет в наличии
сообщить о поступлении в продажу
дата выпуска21 ноября 2012 г. 
языканглийский
количество томов1
количество страниц240 стр.
переплетмягкий
размеры198x129x14 мм
ISBN978-0-670-92067-9, 978-1-59184-585-0
возрастная категория18+ (нет данных)
код системы скидок25
код в My-shop.ru1351921
Бестселлеры раздела...