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Pharmacies (Architecture In Focus)

Pharmacies (Architecture In Focus)

Автор/составитель: Van Uffelen Chris
Издательство: Thames&Hudson

Pharmacies constitute a special form of commercial architecture. The market for medicines, which is heavily regulated in most countries, has led to a veritable competition of the “atmosphere of space“, since where product and price can no longer provide a competitive advantage, customer loyalty must be created with other means. In addition to professional competence and familiarity with the customers, that becomes above all the ambiance. That in turn translates to the modern and hygienic, together with a friendly and assuring spatial experience. The selected examples show the design sophistication with which pharmacies today, from a functional as well as atmospheric standpoint, set themselves apart from the historical chemists’ shelves – and the competition.

4 065 руб.
в наличии*
ориентировочная дата отгрузки: 20.10.2017 (Пт.)
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дата выпуска2011 г. 
языканглийский
количество томов1
количество страниц272 стр.
переплеттвердый
ISBN9783037680964
возрастная категория18+ (нет данных)
код системы скидок25
код в My-shop.ru1210490
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