Broadcast Design

Broadcast Design

Дополнительно: + CD-ROM
Издательство: Daab

Broadcast design and television branding bear an important prominence in our world today. Audiovisual design, in terms of content and technology, is fast-paced: the TV landscape faces great changes in distribution channels and different content models. Those changes demand a strict strategic brand development, which should be suitable for the on-air designs as well as for a range of other media channels and merchandising.With Broadcast Design Bjorn Bartholdy introduces the corporate design of ten selected international TV channels like BBC, FOX or arte. It gives examples of on-air design positions, introduces the collaboration between channels and design agencies and features interviews of the channel's representatives. Enclosed is a DVD to show the audiovisual media in their natural environment: on screen.

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дата выпуска2007 г. 
языканглийский
количество томов1
количество страниц400 стр.
переплеттвердый
размеры250x250 мм
ISBN978-3-86654-025-5
стандарт1 шт. 
возрастная категория18+ (нет данных)
код системы скидок25
код в My-shop.ru490632
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