50 Business Classics.Your shortcut to the most important ideas on innovation,management,and strategy
Батлер-Боудон Том
Код товара: 4969159
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Издательство:
Оригинальное название:
50 великих книг о бизнесе. Главные идеи и инструменты из лучших бизнес-книг за всю историю
Год издания:
2018
Описание
Характеристики
What do great enterprises have in common? What sort of person starts them? A single idea can help you find the next big thing, but it takes time to trawl through hundreds of business books to find inspiration.
With insightful commentaries on the landmark writings of old and new, 50 Business Classics presents the great entrepreneur stories, the best management thinking and the proven ideas on strategy, innovation and marketing - in one volume.
50 Business Classics presents the key ideas from classic texts such as My Years with General Motors and Michael Gerber's The E-Myth Revisited to contemporary business lessons from the rise of tech giants like Google, Apple and Amazon. It contains revealing biographies of luminaries like Steve Jobs and Warren Buffett, as well as lesser-known stories including creation of publishing giant Penguin and Chinese behemoth Alibaba.
Here you'll find the texts and ideas that matter in:
Entrepreneurship
Leadership
Management
Strategy
Business history
Personal development
Technology and innovation
Summarising the smartest thinking for today's professional success, 50 Business Classics provides inspiration and insights for entrepreneurs, executives and students of business and management alike.
With insightful commentaries on the landmark writings of old and new, 50 Business Classics presents the great entrepreneur stories, the best management thinking and the proven ideas on strategy, innovation and marketing - in one volume.
50 Business Classics presents the key ideas from classic texts such as My Years with General Motors and Michael Gerber's The E-Myth Revisited to contemporary business lessons from the rise of tech giants like Google, Apple and Amazon. It contains revealing biographies of luminaries like Steve Jobs and Warren Buffett, as well as lesser-known stories including creation of publishing giant Penguin and Chinese behemoth Alibaba.
Here you'll find the texts and ideas that matter in:
Entrepreneurship
Leadership
Management
Strategy
Business history
Personal development
Technology and innovation
Summarising the smartest thinking for today's professional success, 50 Business Classics provides inspiration and insights for entrepreneurs, executives and students of business and management alike.
код в Майшоп
4969159
возрастная категория
18+ (нет данных)
количество томов
1
количество страниц
390 стр.
размеры
216x135x30 мм
ISBN
9781857886757
тип бумаги
офсетная (60-220 г/м2)
вес
язык
Английский
переплёт
Мягкая обложка
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